The Pledge Per Win campaign is a dynamic and performance-based fundraising initiative by the R Fund, giving passionate supporters of Rutgers Athletics a unique opportunity to directly align their giving with the Scarlet Knights' success.
This campaign allows you to pledge a specific dollar amount for every win achieved by a Rutgers Athletics program of your choice during the season. It’s a results-driven model that makes each victory even more meaningful—both for the student-athletes competing and for the donors who back them.
How It Works:
- Choose Your Program: Select one or more Rutgers Athletics programs you want to support.
- Set Your Pledge: Commit a dollar amount for each win the team earns.
- Watch and Cheer: As your team racks up wins, your impact grows right alongside them.
Bonus Pledge Opportunities:
To amplify support, you can add optional bonus pledges. These allow you to pledge additional funds based on specific performance metrics (e.g., goals, free throws, or other sport-specific stats). This adds another layer of engagement and motivation as teams hit major in-game milestones.
Double the Impact:
The Pledge Per Win campaign also offers ways to boost your giving for high-profile matchups.
- Top-10 Opponents: Choose to double your pledge when Rutgers secures a win over a team ranked in the top-10 at the time of competition.
- Postseason Play: Opt to double your pledge for each postseason victory, supporting your team as they chase championships and elevate Rutgers on the national stage.
Why Participate?
- It's performance-driven philanthropy—you give as your team succeeds.
- It deepens your connection to the student-athletes and their pursuit of excellence.
- It provides critical resources for program enhancements, scholarships, and facilities.
- It's flexible—you control your pledge amount, bonus options, and team designation.
